Loyalty start-up Liven sells $10 million tokens after removing ‘ICO’ from its marketing – The Australian Financial Review

Loyalty start-up Liven sells $10 million tokens after removing 'ICO' from its marketing  The Australian Financial Review

A decision by restaurant loyalty start-up Liven to stop calling its capital raise an initial coin offering (ICO) and instead label it as a "token sale" has paid off, with ...